Apple's Leap into Hearing Aids: The Future of Hearing Health

by Envoy Medical Staff Member, on October 6, 2024

Ipod

With a single announcement, Apple has revolutionized the conversation around hearing health, significantly expanding access for countless individuals with mild to moderate hearing loss around the world.

Approximately 28.8 million American adults could benefit from hearing aids. However, only about 7.1% of adults over age 45 use them. Untreated hearing loss has been linked to an increased risk of dementia, increased risk of falls, cognitive overload, fatigue, social isolation, anxiety, depression, increased risk of cardiovascular diseases, and reduced quality of life.

On September 9th, Apple introduced their latest AirPods lineup, featuring the AirPods Pro 2Pro™ the first earbuds to offer users an end-to-end hearing health experience by delivering active hearing protection, a scientifically validated hearing test, and the world's first software-enabled clinical grade Hearing Aid feature. The Hearing Aid feature has received FDA authorization and, like other over-the-counter hearing aids, is intended for adults with perceived mild to moderate hearing loss.

If you already own AirPods Pro 2, you will be able to use them as hearing aids once you install the free iOS update. It's important to note this feature will only work with AirPods Pro 2 and iOS 18-compatible iPhones or iPads.

Apple suggests checking for and installing software updates by going to Settings>General Software Update to view the current iOS version and learn if an update is available.

The focus on hearing health is a significant step towards increasing accessibility, and integrating these features into a widely used consumer product enables people to manage and treat their hearing health.

If you need to purchase a pair of AirPods Pro 2, they sell today for approximately $250 and can often be found on sale.  

Hearing loss is the third most common chronic health condition in the United States, twice as prevalent as diabetes and cancer. However, many are unable or unwilling to access traditional hearing aids due to cost, stigma, or other barriers. With nearly half of the U.S. population owning Apple AirPods, according to a recent Bloomberg survey, this update could democratize access to hearing health solutions.

By integrating hearing aid functionality into a popular consumer product, Apple is not only making hearing aids more accessible but also reducing the stigma associated with wearing them. 

Seamless integration with other devices makes it easy for the user to access the latest updates without needing new hardware. Apple's technology features machine learning, real-time adjustments, and personalized hearing profiles. 

Apple's decision to tackle a widespread and often neglected health issue, combined with its dedication to inclusivity and innovation sets a high standard for the industry and is a prime example of how technology can be leveraged to improve the lives of people with hearing loss. For those with more severe hearing loss, implanted hearing devices like the Esteem® fully implanted active middle ear implant (FI-AMEI) allow for full-time hearing and have an open ear canal allowing users to continue to access mainstream electronics without having to purchase specific devices. 

*AirPods is a registered trademark of Apple Inc., registered in the U.S. and other countries and regions.

Advocacy

The Hearing Device Coverage Clarification Act has now been introduced in both the House and the Senate. It won't pass if our representatives don't hear from people. Learn how to help support this bill in the link below.

Help Support the Hearing Device Coverage Clarification Act here!

Topics:hearing loss

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